Promoting Israel - Through Green
This afternoon I was walking down the street in downtown SF with a friend. We happened to be discussing the potential for Israel in Greentech as we looked up to see the following billboard sign:
Quite a coincidence (and a sign from above?). I'm already used to seeing Greentech related to most anything in the US (from home electricity to hamburgers). But to see Greentech PR about Israel - or better yet, Israel PR through Greentech is very innovative - and very refreshing
Great innovative thinking from Blue Star PR firm.
(BTW - I've seen a few very innovative algae technology companies in Israel. Its a very exciting and challenging space, and Israel has some of the leading experts who are working on taking it to the next stage)
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