Turning off the lights
I woke up this morning to notice that Google has turned off the lights.
Well, at least on their web site, and only for those surfing in the US.
According to them
"its a gesture to raise awareness of a worldwide energy conservation effort called Earth Hour"... But I like the fact they tell us the truth: "we don't do this permanently since it saves no energy; modern displays use the same amount of power regardless of what they display"
The Earth Hour awareness event will take place on Saturday, March 29, 2008:
Earth Hour invites people around the world to turn off their lights for one hour – from 8:00pm to 9:00pm in their local time zone. On this day, cities around the world, including Copenhagen, Chicago, Melbourne, Dubai, and Tel Aviv, will hold events to acknowledge their commitment to energy conservation. (Tel Aviv is in, and I ask - What about San Francisco?)
Yes, this is great for awareness. But let the truth be told: As Google knows with "virtual lights" - in the real world too - you don't need to turn off off the lights to conserve energy. The real answer lies in energy efficient lighting:
CFL bulbs, LED lamps, and other efficient lighting solutions (such as Metrolight's, a company I'm glad to have invested in)- These bulbs cost more to purchase up front, but the investment is returned several times over through the energy costs saved and increased lifetime of the lamps.
seems SF was dark as well...
Posted by: Sagi Rubin | March 30, 2008 at 09:10 AM
Great to see you are back updating your blog :)
Posted by: michal | March 30, 2008 at 12:25 PM